Thursday, January 31, 2013

What does SEO do?

One of the most effective things you can do online for your WEBSITE is SEO , optimization of your website according to search engines friendly will make your website geared with traffic to your site. SEO is not easy task but on page and off page optimization of your page helps to get natural search engine ranking which in return increases your website traffic.

SEO - A Powerful Online Tool, So Use Wisely.

Do I Need to Perform SEO for My Website?

SEO not necessary for every website, in case that they can assure their website ranking in a top ten by any other means.
when Your website is created only for your organization . so you do not need strangers to visit your site in that case seo is not necessary for you
If you want your business to grow faster in less time, it is not possible as SEO needs sometime for good results.
If your site is ranking well and your are satisfied with your site so you need not take help of SEO.

What is SEO?

The process of ranking a web site by the major search engine sorting for specific keywords is done by SEO ( Search Engine optimization).The three major  search engines currently existing are GOOGLE, YAHOO, BING . Major share of search engine is Google where Yahoo and Bing are less compared to Google.

SEO Processes in Three main steps:
  • Website Research(initial analysis)

  • On-page Optimization

  • Off-page Optimization



Initial Research is nothing but understanding the company by Internal (SWOT) and External analysis, Identifying top competitors of the company and other things like Research on website Conversions, Finding the Ranks of the Site, Knowing the number of pages Indexed, Finding the Links and Complete Site Assessment. You need to select the type of keywords for which you need to select to rank your website and other things like adding meta tags, sitemap, robots.txt- this process is so called “ON PAGE Optimization”.

For High Website rankings, giving the best info in website will rank your website first and also link building, content submissions, SEM(search engine marketing like maintaining PPC campaigns), SMO(social media optimization like maintain twitter, facebook, youtube accounts)all these process for making your website rank high in search engines is known as “OFF- PAGE Optimization".

SEO is very costly but if once your website achieves good reputation and ranks in top then you will be rewarded. Accurate keyword analysis helps in good ranking for your web site which leads to high quality of traffic from Search engines. Return on Investment (ROI) is achieved very easily by checking and measuring our deeds through internet.

If your site becomes popular once you will be embraced to see the traffic of your website. Blogging directory submissions is one of the most prominent method used by people to promote their websites, it is the main thing which can promote the website. Even after spending much time and finance, some websites do not get acquire search engine rankings. As per the statistics, 85% users visit your website by search engines, so getting into top ranking in SERPs (Search Engine Result Pages) is difficult so as to get huge traffic or the website. SEO is a process of making web pages to get sorted through search engine friendly by introducing the meta tags and keywords, content optimization and at last works on link building so as to gain quality links.

Professional way of marketing shows the reliability and profit of the website. Ranking of the website in top ten is very important in the best search engines like Google, Yahoo, MSN, Altavista, Lycos etc. Once you notice traffic volumes for the keywords you can look for the top sites for your keywords and you can change to your site, so the website is placed according to existing traffic.

What should web designers do for a Search engine friendly (SEO) site?

Web Site Designers should make sure that they will make an arrangement such that the sites to appear for the search results .SEO technique can make sure that you are in right path of web presence.

Electronic spiders are used to find the links in Google. Optimization of the web site is a difficult task but every entrepreneur should know for placing his website ranking  in top ten positions.

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